There are many different types and combinations of sales funnels depending on the desired outcome. Some of the more common sales funnels are:
Lead generation funnel
The Tripwire or Low ticket sales funnel
Liquid Funnels
Webinar funnels
Quiz Funnels
Product Launch Funnels
High Ticket Funnels
Ecommerce funnels
Evergreen Funnels
Local Business Funnels
Group Funnels
In the main these are all built up from 3 core sales funnel mechanisms the High Ticket Funnel, The Webinar Funnel and The Low Ticket Funnel (Trip Wire). These provide the core building blocks that makeup the other funnel types and through combinations of these elements you can stack and link funnels, to create extremely advanced funnel systems.
The premise of a sales funnel is to attract, nurture and convert a potential prospect into a paying customer.
Sales funnels are a structured process designed to guide potential customers through the stages of awareness, interest, decision, and action. At the top of the funnel, businesses attract attention through ads, social media, or other marketing efforts, introducing prospects to their brand. As leads move further down the funnel, they engage with lead magnets, targeted content, , videos, or email sequences, which address their needs, overcome problems and educate and so build trust. The funnel narrows as prospects consider the value of the product or service, often influenced by testimonials, case studies, or free trials. Finally, at the bottom of the funnel, a clear and compelling call-to-action encourages the prospect to make a purchase or take the desired step. Each stage of the funnel is carefully designed to nurture leads, overcome objections, and maximise conversions.
The methods and structure of the funnels as previously mentioned can be somewhat different depending on the outcome, but all are focused on taking a prospect on a journey, building trust to the point at which they convert into paying customers.
Sales funnel marketing as become more popularised in recent years through key figures such as Russel Brunson, Dan Kennedy, Gusten Sun, Frank Keirn, Aaron Fletcher, Neil Patel to name a but a few Funnel advocates, all promoting the key benefits of using funnels to accelerate your revenue and scale your business.
The methods and structure of the funnels as previously mentioned can be somewhat different depending on the outcome, but all are focused on taking a prospect on a journey, building trust to the point at which they convert into paying customers.
Sales funnel marketing as become more popularised in recent years through key figures such as Russell Brunson, Dan Kennedy, Gusten Sun, Frank Keirn, Aaron Fletcher, Neil Patel to name a but a few Funnel advocates, all promoting the key benefits of using funnels to accelerate your revenue and scale your business.
Sales funnels work for any business, they are flexibility and versatility mean you can promote your core products or services in a more const effective way, maximising revenue and the process of converting prospects onto customers. Its also often a cheaper option than building a full website, which will undoubtedly convert at a lower rate.
Usually it does take a little bit of tweaking to get your sales funnel working optimally, but you will see results almost immediately as a large proportion of the traffic is driven via paid ads.
Yes, our funnels are designed around your business and products, we consult with you first to understand your goals and what you are trying to achieve. We can then recommend the right funnel structure for you're business.
A good sales lead is a prospect that fits your ideal customer profile and is in a position to buy your product or services. Sales funnels optimise this process allowing you to add in pre-qualification elements to ensure you only have high quality leads coming through.
There are different softwares that will help you build sales funnels, although there is a steep learning curve in learning both how to esign the right funnel for your business as well as the more technical aspects of how you actually build the infrastructure.